Privacy Policy

Article 1 – Purpose

Les Fermes Valens Inc. ("Les Fermes Valens", "we", "our", or "us") is committed to protecting the privacy of individuals whose personal information we collect, use, disclose, and retain.

This Privacy Policy explains how personal information is collected, used, disclosed, retained, and protected when you visit our website, purchase our products, communicate with us, or otherwise interact with us.

Article 2 – Personal Information We Collect

We may collect personal information including, but not limited to:

• name;
• mailing and delivery address;
• email address;
• telephone number;
• payment information;
• order history;
• communications with us;
• Internet Protocol (IP) address;
• browser type;
• operating system;
• website usage information collected through cookies and similar technologies.

The personal information collected depends on the nature of your interaction with us.

Article 3 – Purposes of Collection

Personal information is collected only for legitimate business purposes, including:

• processing and fulfilling orders;
• arranging deliveries;
• processing payments;
• responding to inquiries;
• providing customer support;
• managing returns or refunds;
• complying with legal and regulatory obligations;
• improving our products, services and website;
• preventing fraud and protecting the security of our systems;
• sending promotional communications where consent has been provided.

We collect only the personal information reasonably necessary to achieve these purposes.

Article 4 – Consent

By providing personal information to Les Fermes Valens, you consent to its collection, use and disclosure for the purposes identified in this Privacy Policy or otherwise communicated at the time of collection.

Where required by applicable law, express consent will be obtained before collecting, using or disclosing personal information for purposes other than those necessary to provide our products or services.

Consent may be withdrawn at any time, subject to legal or contractual restrictions and reasonable notice.

Article 5 – Disclosure of Personal Information

Personal information may be disclosed:

• to service providers acting on our behalf;
• to payment processors;
• to shipping and logistics providers;
• where required or authorized by law;
• to protect our legal rights;
• in connection with a corporate transaction such as a merger, acquisition or sale of assets.

Service providers are required to maintain appropriate safeguards and may use personal information only for the services they provide to us.

We do not sell personal information.

Article 6 – Service Providers and International Transfers

Certain service providers may process personal information outside Québec or Canada.

Where personal information is transferred outside Québec, we take reasonable steps to ensure that the information receives a level of protection comparable to that required under applicable privacy legislation.

Article 7 – Payment Information

Payment card transactions are processed by independent third-party payment processors.

Les Fermes Valens does not retain complete payment card information unless necessary for an authorized business purpose.

Payment processors are responsible for complying with applicable payment security standards, including the Payment Card Industry Data Security Standard (PCI DSS).

Article 8 – Security Safeguards

Les Fermes Valens implements administrative, technical and physical safeguards appropriate to the sensitivity of the personal information under our control.

These safeguards are designed to protect personal information against unauthorized access, disclosure, alteration, misuse, loss or destruction.

While no method of electronic transmission or storage is completely secure, we take reasonable measures consistent with recognized industry standards.

Article 9 – Retention of Personal Information

Personal information is retained only for as long as necessary to fulfill the purposes for which it was collected, to comply with legal obligations, or to establish, exercise or defend legal claims.

When personal information is no longer required, it is securely destroyed or anonymized in accordance with applicable law.

Article 10 – Cookies and Similar Technologies

Our website uses cookies and similar technologies to:

• maintain website functionality;
• remember user preferences;
• improve website performance;
• analyze website traffic;
• measure the effectiveness of our marketing communications, where consent has been provided;
• enhance the user experience.

You may manage your cookie preferences at any time using the cookie preferences tool on our website — presented on your first visit and available afterwards from the preferences button — as well as through your browser settings. Disabling certain cookies may affect website functionality.

Article 11 – Marketing Communications

Where consent has been provided, we may send promotional emails, newsletters and marketing communications.

Consent may be withdrawn at any time by using the unsubscribe mechanism included in our communications or by contacting us.

Article 12 – SMS Communications

If you voluntarily provide your mobile telephone number and consent to receive SMS communications, we may send:

• order confirmations;
• delivery notifications;
• shopping cart reminders;
• customer service communications; and
• promotional messages where separate marketing consent has been provided.

Providing consent to receive marketing text messages is voluntary and is not a condition of purchasing our products.

You may withdraw your consent at any time by replying STOP (or ARRÊT) to any message.

We do not sell or disclose mobile opt-in information for third-party marketing purposes.

Article 13 – Your Rights

Subject to applicable legislation, individuals have the right to:

• request access to their personal information;
• request correction of inaccurate personal information;
• withdraw consent where applicable;
• request deletion where authorized by law;
• request information regarding the processing of their personal information;
• file a complaint regarding our privacy practices.

Requests will be processed within the timeframes established by applicable legislation.

Article 14 – Privacy Officer

The person responsible for the protection of personal information at Les Fermes Valens is:

Email: admin@fermesvalens.com

Article 15 – External Websites

Our website may contain links to third-party websites.

Les Fermes Valens is not responsible for the privacy practices or content of third-party websites. Users are encouraged to review the privacy policies of those websites before providing personal information.

Article 16 – Changes to this Privacy Policy

Les Fermes Valens reserves the right to modify this Privacy Policy at any time to reflect changes in applicable legislation, our business practices, or technological developments.

The most current version will always be posted on our website and will indicate its effective date.

Effective Date

This Privacy Policy is effective as of July 14, 2026.